SAVE ON SOME POWERBALL AND HOT LOTTO PURCHASES
WITH SUPER SAMPLER

For media-ready jpeg image of Super Sampler logo click here.

Lottery Promotion Begins Sunday, Runs Through May 2

DES MOINES, Iowa – The Iowa Lottery is bringing back its "Super Sampler" promotion, a popular offering that debuted last summer and offered lottery players a discount on some Powerball and Hot Lotto purchases.

The lottery's Super Sampler promotion begins Sunday and runs through May 2. During the promotion, when you purchase $3 in Powerball plays with $3 in Power Play and $3 in Hot Lotto plays with the $3 Sizzler option, you'll receive the $12 value for just $10.

The Power Play and Hot Lotto Sizzler are options that both cost an extra $1 per play and give players the opportunity to multiply their prizes (except the jackpot). The Power Play can multiply a Powerball prize from two to five times, while the Hot Lotto Sizzler option triples non-jackpot prizes in that game.

Any $6 Powerball with Power Play purchase made along with a $6 Hot Lotto Sizzler purchase is eligible for the $2 Super Sampler discount during the promotion period. Plays may be for a single drawing or multiple drawings. Players can choose their own numbers or ask for an easy pick.

The lottery also is bringing back the Super Sampler commercial it produced last year, which features a local chicken appearing to talk about the game. The White Orpington hen named Maddie was supplied by Fox Hollow Farms from Elkhart, Iowa.

Iowa Lottery CEO Terry Rich said that featuring a hen in the Super Sampler commercial gave the lottery a unique way to emphasize that during the promotion, Hot Lotto Sizzler and Powerball Power Play tickets will be cheaper by the dozen.

"People told us last year that our commercial made them smile," Rich said. "It's not every day that you get to see a talking chicken, so we decided to bring back this special local talent."

The lottery's first Super Sampler promotion ran from August-September 2008.

Since the Iowa Lottery's start in 1985, its players have won more than $2.2 billion in prizes while the lottery has raised more than $1.1 billion for state programs.