Retailers

Retailer Licensing Information

Lottery tickets bring customers into retail locations and create excitement when players win! In addition, retailers receive a valuable revenue stream in commissions for selling lottery tickets.

How to Become an Iowa Lottery Retailer

GovConnectIowaBusinesses that sell Iowa Lottery products must be licensed by the lottery. Access the GovConnectIowa portal to apply for a lottery license.

Here are steps to help you get started with your lottery application.

Step 1: Create a GovConnectIowa logon

logon screen

Did you know? You can request access to an existing Sales and Use tax account when creating your GovConnectIowa logon!

Step 2: Access an existing Sales and Use tax account or register a new business

You'll then need to link your GovConnectIowa account to the state sales tax permits for your business.

A GovConnectIowa user that hasn't yet linked to its tax Sales and Use tax permit will see a screen with six panels displayed. (Don't try to apply for a lottery license yet - you need access to the account first!)

access screen

You'll request access to your business tax information by using the link called "Request Access to an Account." An access code is required, and for data security protection, the Iowa Department of Revenue will mail the code to the account holder's headquarters or primary mailing address on file. You'll wait to receive that letter, then enter the code using the link called "Enter Access Code to Connect to an Account."

You can request the access code for your business at any time, so consider doing that early on in your organizational process.

Step 3: Apply for a lottery license

Once you've gained access, you'll see a summary page with the details for your business. Click the "I Want To …" tab, to advance to a page with various options on the GovConnectIowa site.

access screen

access screen

Use the lottery link in the "Manage State of Iowa Licenses" panel to access the Iowa Lottery license application.

You'll pay the $25 application fee for a lottery license electronically through GovConnectIowa using a bank account or credit card.

As you complete the lottery application, make particular note of the email address you provide for the License Representative. A confirmation email will be sent to that email address verifying that the person has submitted an application to the lottery and confirming that further response will be received from the lottery within the next business day.

What's Next?

For more information about GovConnectIowa, including important dates, how-to-information, and other educational resources, visit https://revenue.iowa.gov/govconnectiowa.

If you have questions about the lottery licensing process, please email the lottery at licensing@ialottery.com, contact the Iowa Lottery Regional Office in your area or use our Contact Form.



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